Over the past few years I have learned more about who my customer base is and the best times of year for me are. Turns out I’m like most retail shops – before the holidays is the busiest time! Often businesses make 40% of their money leading up to December. I’m no different so I’ve learned to do less summer fairs and pack them all into the fall. This makes for a busy couple of months but it also makes my efforts, time and investments worth while. This month both the Mt View fair and the Pleasanton Harvest Festival went well and I hope that’s an indication of good things to come. I have 9 more shows before Christmas so most weekends will be very busy.
I’ve found though once I do a few in a row I really get the routine down and things are easier and less stressful. My boxes are full of everything I need. My truck stays packed and I’m ready to go!
It will be very busy but fun as well. There is nothing like a high from a successful fair where you sold products that you put your heart and soul into. To have people connection and appreciate that is a feeling like no other. I am so grateful to my customers and their support!